Perfect for warm weather, denim shorts are a timeless basic for the modern wardrobe. In our sewing pattern catalogue, we don’t yet have any denim shorts. But with a simple modification to the I AM Sunshine pattern, you can turn your jeans into shorts. Whether you’re a seasoned sewer or just starting out, this guide […]
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How to sew a tower placket
Unlocking the Mysteries of Tower Plackets: A Step-by-Step Sewing GuideAre you ready to elevate your sewing skills to new heights? Tower plackets may seem daunting at first glance, but fear not! In this comprehensive tutorial, we’ll demystify the process and guide you through every step.Tower plackets are a stylish and functional addition to shirts, providing […]
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How to adjust the Valérie sewing pattern to your measurements
How to adjust a sewing pattern when the bust size is smaller than the hip size: A practical guideTo ensure that the garment fits properly, it’s important that the top of the garment sits correctly at the bust.Choose the size of the garment based on your bust measurement and, if necessary, make a side seam […]
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Bias binding hack for I AM Hathor
I AM Hathor is THE trendy little sleeveless jacket that goes with everything. With 18 possible versions, you’ve already got plenty of choice, but we wanted to go one step further and offer you a very simple hack that even beginners can pull off.With all the beautiful reversible fabrics on the market these days, we […]
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Is your wardrobe ready for mid-season ?
At the end of February, spring is still a long way off, but the temperatures will soon be milder. Hot during the day, cold in the morning and evening, dressing between seasons is never easy. To be ready when the time comes, take stock and sew your mid-season wardrobe now.For us, a mid-season wardrobe is […]
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Seemingly – A film by @giscard.co
“Seemingly” is a poetic and philosophical exploration of our relationship with fashion and the impact of consumerism on our environment.
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I AM Bob trench coat sewalong
Timeless and elegant, Bob is the iconic trench coat that will slip easily into your wardrobe. Follow our guide to help you sew this modern wardrobe essential.
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Interview with the artist Iancu Barbărasă
He collaborated on the I AM RELAXED collection and created all the illustrations. Artist Iancu Barbărasă brings sweetness, beauty and joy to our creative lives.Firstly because he’s a talented artist, but also because we have a very special bond with him. Love: he’s Blandine’s husband. Their daughter Mira was born this summer. An amazing brother-in-law […]
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How to add finishing touches to Rainbow
The I AM Rainbow sweatshirt is wardrobe essential. That’s why, in this article, we’re looking at the finishing touches for an even nicer sweater that will stay with us longer.
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The Winter Edit: Coat and Jacket Sewing Patterns
We’ve rounded up our top sewing patterns to help you choose your ultimate winter warmer.
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Mindful consumption: Getting the most from your sewing patterns
As tempting as it can be to buy all the latest sewing pattern releases, it’s also important to value and make the most of the patterns we already own.
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I AM Rê Sew Along – How to sew a lined coat
Rê is the perfect sewing project to take your skills up to the next level, and our in-depth instructions will see you through every step of the way. For each part of the process, you will find written instructions and images to illustrate each technique.
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